Board Retreat Helps Set Organizational Goals

On a sunny Saturday at the end of January the KURU Board of Directors and several guest attendees spent the day conducting a SWOT analysis.  SWOT is a strategic planning tool identifying internal Strengths, Weaknesses, external Opportunities, and Threats.

We listed many strengths of the organization. Great volunteers – Own our building – Lots of goodwill in the community – financial
stability – great underwriters – committed board members and volunteers – professional shows – strong community connections – we have a tower and broadcast equipment – diverse program content – remote programming – we deal with off air
situations quickly – fun and fulfilling – great listener-ship

From the discussions and dialog we decided that there are several important areas to focus on in 2026. They include:

1.Better support of Program Hosts and DJs.

2. Improved website and social media formats.

3. Stronger organizational and financial controls and reporting.

4. Develop a Program Committee.

5. Stronger Volunteer program that recruits, trains, supports, and celebrates all of our volunteers

Thanks to everyone who helped make the retreat a success and to our supporters who help make KURU Radio an important community asset.